Astrolabe

Our job was to reposition the Astrolabe brand and refresh the visual design of their website and comms. Through the development process we identified empathy as a distinctive and meaningful position in the category that is authentic to Astrolabe's vision and operating principles.

Astrolabe puts empathy for people first. The people and communities affected by the change and the people who manage the complexity of change. By doing this, they can achieve measurably better results.